Portfolio Hero

Hello! I blend Product Management & Design Thinking to craft solutions that drive results.

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About Me

I’m Harshit 👋 — a selenophile and a tech enthusiast who blends curiosity with disciplined product thinking. The moon’s calm precision inspires my work approach: clear strategy, considered experimentation, and execution that shines when it matters.

I lead AI-driven initiatives with user empathy, aligning business outcomes with delightful experiences. I believe great products are navigated like the night sky — anchored by principles, guided by patterns, and always exploring the edges.

Experience

Business Consultant - AiXInfosys Consulting

Jun'25 — Present
  • Working as a Project Manager Lead for a leading CPG brand
  • Driving project worth $2M+, 10 initiatives across 5 MENAP regions with projected revenue impact of 20%

Product OwnerKofluence

2020 — 2024
  • Scaled a B2C mobile app from MVP to 1.6M+ users with 1M+ downloads, 100K+ MAU, and 88% retention through data-driven feature development and GTM strategy.
  • Built and scaled a performance marketing SaaS platform by leading a 10-member cross-functional team and onboarding 30+ enterprise clients.
  • Strengthened customer engagement via automated omnichannel campaigns (WhatsApp, Email, Push), improving campaign effectiveness by 90%
  • Enhanced decision-making through unified leadership dashboards (Mixpanel, GA, Clevertap) and advanced CDP implementation enabling personalization & CLTV analytics.
  • Implemented CDP via mParticle, Mixpanel, and Clevertap, enabling advanced segmentation, RFM/CLTV analytics, and deep personalization. This supported targeted A/B experiments and marketing campaigns.

Projects

B2C Mobile App

Built a consumer-facing influencer marketing app from ideation to 1M+ downloads. Features included campaign management, Payment Wallet system, AI-driven workflows, and engagement analytics.

B2CAdtechMetaFlutter0-1EngagementiOSAndroidCashfreeMeta APIAmplitude
1M+
Downloads
90%+
Retention
100K+
MAU
B2C Mobile App preview

PayPal AR/AP Academic Project

Researched and prototyped an integrated Accounts Receivable & Payable solution for SMBs, streamlining cash flow and payment processes across markets.

FinTechAccount ReceivableAccount PayableMSMEB2BPaymentsCash FlowAutomationArtificial Intelligence
3 months
Project Timeline
PayPal
Project Mentor
Academic
Project Type
PayPal AR/AP Academic Project preview

Swiggy Academic Project

In this case study, I focused on solving meal indecisiveness and planning challenges for Swiggy users. My approach aimed at improving order rates and AOV while enhancing user satisfaction, thereby driving higher CLTV.

CaseStudyUser ExperienceQuickCommerceCustomer JourneyDesign ThinkingAOVCLTV
Competition
Project Type
Great Lakes
Organiser
1st Place
Achievement
Swiggy Academic Project preview

Skills

Expertise across product management, analytics, and marketing to craft impactful solutions.

Product Management

Product Strategy
Roadmapping
Project Management
Stakeholder Management
Agile/Scrum/Waterfall
PRDs & User Stories
Hypothesis Testing
Backlog Refinement
Wireframing & Prototyping

Analytics & Research

Market Research
A/B Testing
Marketing Analytics
Competitor Analysis
Mobile Analytics
Gen AI
Prompt Engineering
Customer Journey Mapping
Prioritization

Marketing

Design Thinking
UI/UX
SEO/ASO
Growth Strategy
Customer Insights
User Segmentation
Campaign Optimization
Go-to-Market
Brand Positioning

Tools

Platforms and instruments I use to craft, measure, and iterate.

Google Analytics logo
Figma logo
Jira logo
Mixpanel logo
Miro logo
Power BI logo
Whimsical logo
CleverTap logo
Python logo

Let’s explore new horizons together